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Herbs & Botanicals 2020 market data: 17.3% growth & $11.2 billion. Find experts insights on 'why'.
Herbs & Botanicals: $11.2B & up 17.3% in 2020

2020 Global Supplement Business Report

In a year dominated by a health crisis, the global supplement industry is expected to grow by 9.7% and reach $156.2B in 2020.

The global success of the supplement industry has been intricately tied to the pandemic, and the latest Global Supplement Business Report tracks these parallels as it tackles the intricacies of an international marketplace. 

This report is a guide for supplement brands looking to join or sustain unprecedented growth on a global scale, with data and insights that provide actionable intelligence to support C-level decisions and product development planning. Covering 22 regions, our analysis includes the impacts of COVID-19 across the globe, including what we expect the global market to do in the coming years.
Regions covered:
  • China
  • India
  • Japan
  • Other Asian Countries
  • Australia and New Zealand
  • Belgium and Luxembourg
  • France
  • Germany
  • Italy
  • Netherlands
  • Scandinavia
  • Spain
  • Switzerland and Austria
  • United Kingdom
  • Other Western European Countries
  • Eastern Europe and Russia
  • Latin America
  • Mexico
  • Middle East
  • Africa
  • United States
  • Canada