MarketReady Insights offers businesses the tactical and strategic expertise they require at each stage in their journey and in a form that matches their specific needs. Businesses may choose services that fall within any one of our three stage-related packages—Regulatory, Market Entry, and Acceleration. As businesses grow and different needs develop, MarketReady offers returning businesses additional assistance with new products and new endeavors so they can become fully “market ready.”
MarketReady Insights’ mission is, simply, to help brands succeed. By making pricing transparent and predictable, start-ups are better able to acquire the personalized services and hands-on expertise that can differentiate their journey. For established brands, MarketReady offers the specific services they need, early in the development process, so they can operate swiftly and cost-effectively in the market.
MarketReady Insights offers four types of regulatory service: Compliance for CPGs, Compliance for Ingredient Suppliers, Digital Reviews, and Supply Chain Security. The price of the Regulatory Package is $495 and a customer may choose any one of those four services.Learn More
Market Entry Package
Businesses enter markets in many ways. MarketReady Insights provides Go-To-Market (GTM) support, helps businesses work with contract manufacturers, readies international businesses to do business in the US, and assists business entering new markets through innovation. A Market Entry Package includes both regulatory expertise as well as the resources, insight and connections that reduce barriers to market entry.Learn More
As businesses gain momentum, MarketReady Insights' Acceleration Package offers businesses regulatory expertise and the resources, insight and connections to help them use advertising as well as endorsements, influencers and social media to market their products. MarketReady offers brands expertise, resources and connections as they explore sustainability and certification opportunities, and help prepare and differentiate brands as they compete for capital investment.Learn More
À La Carte
MarketReady Insights services are also available for purchase individually. Because MarketReady provides assistance to businesses along the full value chain and at varying stages of development, customer needs are different. MarketReady's approach is personalized and its services can be too. The Regulatory, Market Entry and Acceleration Packages can be supplemented with any of the individual services below or, for customers who don’t require a Package, services can be purchased à la carte.
CPG Label Review
Comprehensive review of a single product label to help ensure compliance with federal regulatory requirements, including intended use, ingredients appropriate for product type, required labeling elements presented properly, and label claims conforming to regulations.
Sales/Marketing Sheet Review
Review of single sales/marketing sheet for compliance with federal regulations including claim substantiation and conformance with federal regulations.
Review of a single web page for compliance with federal regulations including claim substantiation and conformance with federal regulations.
One hour of consulting related to regulatory compliance, industry insight or a combination of both.
One hour of copy editing. Copy editing services are useful to businesses integrating copy changes to address regulatory compliance issues, and also international businesses interested in ensuring their message is communicated effectively in the US.