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The fastest-growing category in the supplement industry? The Herbs & Botanicals report has the answer.
> Herbs & Botanicals outpace industry growth

Subscribe to the nutrition business journal

The monthly journal that keeps you up-to-date on this rapidly changing industry with 11 monthly issues delivered directly to your inbox.

*A corporate subscription covers teams of up to 5

Become an industry expert

Since 1996, Nutrition Business Journal has guided decision makers in the nutrition and health and wellness space in developing their strategy, understanding trends, realizing opportunity and analyzing potential risks.

From supplements & vitamins to sales & marketing and everything in-between, an NBJ Subscription provides the market data and insights you and your team needs to stay ahead.

Interested in purchasing more than one subscription? Try our corporate subscription and keep your whole team up-to-date on key industry research.

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What's included?

11 Monthly Issues

Every NBJ issue is expertly crafted to keep you informed about dynamic industry topics. 

Exclusive Discounts

NBJ Subscribers receive a 10% discount on all NBJ reports - that's a savings of over $400 depending on the report!

First Access

Be the first to know about new product releases and other exclusive content.

Want to keep your whole team informed?

Then you need the corporate subscription - add up to 5 subscribers for $2,695

And if you're looking to take your entire company to the next levelThe NBJ Company Plan offers NBJ Subscriptions for up to 25 people; 16 Reports from 2023 and 2022; 10 NBJ Summit 2022 virtual passes; six hours of dedicated time from an NBJ Analyst, and more.
Get more info here.

2023 Issue Calendar

February 2023

Futurist Issue

March 2023

Sports Nutrition

April 2023

Sales Channel

May 2023

Market Overview 

June 2023

Condition Specific

July 2023

Awards Issue

August 2023

Finance

September 2023

Global Market Overview

October 2023

Branding & Marketing

November 2023

Mood/Brain/Sleep

December 2023

Emerging Markets

Don't just take our word for it...

Since 1996, industry leaders have turned to NBJ for trusted information.
Here are a few reasons why they keep coming back.

Gaia Herbs

Director, Brand Strategy

"As a brand and product development leader in the natural products industry, I have always relied on NBJ as valuable and primary sources for credible industry data and actionable insights on emerging trends."

Megafood

Director of Marketing

"Our Executive Team, Brand,Marketing, and Sales leaders all use NBJ to support data-based decision making and gives us industry and competitive insights."

Native Botanicals

Owner, President

"The data and information vividly reflects the trends, challenges, regulatory impacts we have experienced as we have grown into the ‘adult-hood’ of an industry we are today"

Subscribe to the Nutrition Business Journal today

There's a reason that NBJ is called "the Wall Street Journal of the nutrition industry." Find out why with your NBJ Subscription today. 

Shop Recent Issues

June 2023: Condition Specific Issue
June 2023: Condition Specific Issue

June 2023: Condition Specific Issue

$199.00
May 2023: Market Overview Issue
May 2023: Market Overview Issue

May 2023: Market Overview Issue

$199.00
April 2023: Sales Channel Issue
April 2023: Sales Channel Issue

April 2023: Sales Channel Issue

$199.00
March 2023: Sports Nutrition Issue
March 2023: Sports Nutrition Issue

March 2023: Sports Nutrition Issue

$199.00
February 2023: Futurist Issue
February 2023: Futurist Issue

February 2023: Futurist Issue

$199.00
December 2022: Trends Issue
December 2022: Trends Issue

December 2022: Trends Issue

$199.00