Condition Specific Report 2026
For three decades, NBJ's Condition Specific Report has been the industry's definitive resource for understanding the "why" behind supplement purchases. While other reports focus on ingredients and channels, we reveal the health concerns and conditions motivating consumers to buy.
With the fastest-growing conditions matched against conditions where growth may be slower but opportunities for innovation abound, this report serves as a strategic guide for ingredient suppliers and finished-product product developers and marketing teams deciding where to allocate resources.
Discover which ingredients are most popular for specific health conditions and how their popularity is changing over time. Learn about the most effective sales channels for each condition, helping you optimize your marketing and distribution strategies. Understand the evolving landscape of the supplement industry and the factors influencing consumer purchasing decisions.
Each of the 22 condition chapters includes:
- Sales and growth estimates from 2021-2029 with growth metrics and market share analysis
- Top six ingredients by sales volume with individual growth rates
- Performance breakdown across all major sales channels
- Demographic insights and emerging trends
Why this report is your multi-year strategic resource:
Forward-Looking Data Through 2029 – This isn't just about understanding 2026. With projections through 2029, you'll have the intelligence needed to make informed decisions for the next three years—from product development timelines to market entry strategies.
22 Condition Categories Analyzed – From Fitness and Energy to Brain Health, Sexual Health to Pre- and Postnatal—understand where the growth is happening and why.
134 Charts + 3 Deliverable Assets – Receive a 200+ page PDF report, Excel data file, and PowerPoint presentation with every chart ready for presentations.
