Herbs and botanicals sales have once again surpassed the overall supplement industry, with growth at 9.7% and 7.5% respectively. Are you looking to...

Understand the dynamics behind which supplements are selling where around the world. Global supplement sales grew 6.7% to $168.96 billion last year...

Understanding consumers and their ever-changing buying patterns can be a difficult process to navigate - that’s where we come in. NEXT and NBJ work...

Smart brands are wondering: What motivates eaters in 2022? What key nutritional categories and habits are consumers gravitating toward (or avoiding...

Dietary supplements focused on the microbiome (pre-, post-, syn- and probiotics) have shown uneven growth in recent years, with probiotics falling ...

» Longevity is front-and-center in the doctor community as a topic of high consumer relevance, and a growing roster of brands are positioning aroun...

If times get tight, consumers might need to be reminded why it’s important to keep dietary supplements on the shopping list. The pandemic was a goo...

  Every headline in the news scroll carries some element of nutritional need, many that the industry is in a position to help address. In Supplemen...

Last month, we explored how the challenging economy and changing consumer attitudes are impacting sales channels. This issue continues the discussi...

After the 2020 revolution in channel shifts, 2022 is time to build long-term strategies and  partnerships. Supplements have appeared recession proo...