An uncertain era: How trade wars and tariffs are reshaping supplement growth worldwide

The global supplement market remains resilient despite mounting global headwinds. In this issue, NBJ explores how geopolitical tensions, tariffs, and shifting trade alliances are rewriting the rules of international commerce — and what that means for your 2025 strategy.

From the ripple effects of U.S.–China relations to emerging opportunities in the Middle East, Europe, and Africa, this data-rich report delivers an essential look at the economic, regulatory, and consumer forces driving growth across regions.

Packed with expert analysis, exclusive interviews, and country-by-country insights, the Global Market Overview issue equips supplement leaders to anticipate disruption, adapt sourcing and distribution plans, and stay ahead in a volatile global landscape.

Who it’s for: Executives, strategists, and supply-chain leaders navigating international supplement markets.

What they’ll learn: How global trade dynamics, tariffs, and evolving consumer markets will impact supplement growth, pricing, and expansion opportunities through 2028.