[Presale] Supplement Market Update & Economic Outlook Report 2025
The Supplement Market Update & Economic Outlook Report provides a timely analysis of how the supplement industry is expected to perform through 2028 amid economic uncertainty and shifting market conditions.
Featuring updated forecasts across three distinct economic scenarios —from a light pullback to a dramatic downturn—this report explores how tariffs, disposable income shifts, and consumer confidence could influence category and channel growth. Drawing on September 2025 data, it includes consumer survey insights that reveal how both the general population and supplement users are adjusting their purchase decisions and brand loyalty in response to evolving economic pressures.
The report also delivers expert commentary from NBJ analysts on the resilience and adaptability of the supplement market, highlighting where brands may find opportunity even in challenging times.
Whether planning for cautious, moderate, or optimistic conditions, this report equips industry leaders with actionable data, projections, and analysis to inform 2026-2028 strategies and better understand the mindset of today’s supplement consumer.
Pre-order the Supplement Market Update & Economic Outlook Report today.
Official release date: November 19, 2025











