Products

The 2026 Social Commerce Report by NBJ is a groundbreaking exploration of social commerce as a transformative new sales channel. This first-ever re...

The current economic climate is challenging as inflation precedes a likely recession. The most frequent question we’re receiving right now is, How ...

When it comes to a brand’s sustainability story, consumers want real talk—transparent, detailed information about what a brand is doing to protect ...

In the history of supplements and nutrition, we can’t imagine a more broadly shared comeback than the one we saw in 2021 for the sports nutrition a...

Sports Nutrition and Weight Management provide the most aspirational contexts in the nutrition industry, with consumers striving to create a health...

When faced with the uncertainty of the economic climate, the sports nutrition and weight management industry remained resilient throughout the yea...

Why has the Sports Nutrition market grown beyond athletes? Does the surge in hydration/energy drink sales have long-lasting staying power?  Answer ...

(Available for presale) Sports Nutrition and Weight Management represent two of the most aspirational segments in the nutrition industry, with cons...

The 2025 Supplement Business Report is your go-to resource for navigating an industry in flux—backed by 179 exclusive data charts, 33 in-depth comp...

One of NBJ’s most looked forward to times of the year is the release of our annual Supplement Business Report and the launch for the 2023 update is...

With 160 data charts exploring every aspect of the industry, the 2024 Supplement Business Report leaves no stone unturned to capture the complexity...

(Available for presale) The 2026 Supplement Business Report is your go-to resource for navigating an industry in flux. Often referred to as the “bi...

As the popularity of GLP-1 drugs like Ozempic continues to skyrocket, it’s more important than ever for supplement companies to understand how th...

Understanding consumers and their ever-changing buying patterns can be a difficult process to navigate - that’s where we come in. NEXT and NBJ work...

Discover what trends have staying-power, where the innovation is, and how your competition is positioning themselves with the 2024 Trends & Inn...

Smart brands are wondering: What motivates eaters in 2022? What key nutritional categories and habits are consumers gravitating toward (or avoiding...

How do women’s attitudes towards health/nutrition vary from generation to generation? What are the motivations behind women’s buying behavior? This...