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The New Normal: Supplement Industry Growth Outpaces Pre-Pandemic Projections
Supplement Market Rebounds with 4.4% Growth

Products

  • 2019 Raw Material Report

    2019 Raw Material Report

    $3,695.00

    Raw materials are the foundation of your business. Everything you make relies on the materials you use, and on your understanding of this crucial s...

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    $3,695.00
  • 2019 Sales Channel Report

    2019 Sales Channel Report

    $2,495.00

    In an omnichannel continuum that includes same-day delivery, cashierless grab-and-go stores, curbside pickup, meal kits, mobile ordering, self-sca...

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    $2,495.00
  • 2021 Active Lifestyle Report

    2021 Active Lifestyle Report

    $2,495.00

    NBJ is excited to debut this new Active Lifestyle Report, taking the place of the Sports Nutrition & Weight Management Report. With a shift in ...

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    $2,495.00
  • April 2022: Market Overview Issue

    April 2022: Market Overview Issue

    $199.00

    The pandemic’s persistence boosted 2021 supplements growth beyond early projections. We now estimate 7.4% growth for supplements in 2021, bringing ...

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    $199.00
  • Sales Channel Issue

    April 2023: Sales Channel Issue

    $199.00

    The context of what it means to be omnichannel has changed. Omnichannel is no longer about growing sales as much as it is about holding onto them. ...

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    $199.00
  • April 2024: Supply Chain Issue

    April 2024: Supply Chain Issue

    $199.00

    In this Supply Chain issue, NBJ delves into the intricacies and challenges facing the supplement industry's supply chain. Through insightful analys...

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    $199.00
  • August 2022: Finance Issue

    August 2022: Finance Issue

    $199.00

    Last month, we explored how the challenging economy and changing consumer attitudes are impacting sales channels. This issue continues the discussi...

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    $199.00
  • Finance Issue

    August 2023: Finance Issue

    $199.00

    In this issue focused on the financial outlook for the nutrition industry, we hear themes of reserve and caution from investors in the community. A...

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    $199.00
  • Changing Consumer Special Report

    Changing Consumer Special Report

    $1,995.00

    Are you seeing anecdotal trends in your consumer habits, but haven't been able to back them up with market data? Well, that's where NBJ comes in.  ...

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    $1,995.00
  • Collagen Report 2022

    Collagen Report 2022

    $1,995.00

    Collagen’s increasingly ubiquitous presence is a striking visual symbol of how this specialty supplement has gone mainstream. The way this ingredie...

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    $1,995.00
  • Condition Specific Report 2023

    Condition Specific Report 2023

    $4,295.00

    What types of supplements are people buying, and why? Get the Condition Specific Report to study the driving factors behind how categories are perf...

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    $4,295.00
  • Condition Specific Report

    Condition Specific Report 2024 [Presale]

    $4,295.00

    Focuses on supplements across health conditions, including sales and growth for overall condition and top six nutrients for eachTwenty-two conditio...

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    $4,295.00
  • Consulting

    Consulting

    from $125.00

    For questions and custom projects, MarketReady offers hourly and half hourly consulting to meet client needs. Expedited services are also available...

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    from $125.00
  • Baby Boomer Consumer Snapshot Report

    Consumer Snapshot Report: Baby Boomer

    $445.00

    What do natural and organic products businesses need to know about Baby Boomer consumers? What role do they play in the market overall? How can man...

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    $445.00
  • Generation X Consumer Snapshot

    Consumer Snapshot Report: Generation X

    $445.00

    What do natural and organic products businesses need to know about Gen X consumers? What role do they play in the market overall? How can manufact...

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    $445.00
  • Generation Z Consumer Snapshot

    Consumer Snapshot Report: Generation Z

    $445.00

    What do natural and organic products businesses need to know about Gen Z consumers? What role do they play in the market overall? How can manufactu...

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    $445.00
  • Millennial Consumer Snapshot Report

    Consumer Snapshot Report: Millennial

    $445.00

    What do natural and organic products businesses need to know about Millennial consumers? What role do they play in the market overall? How can manu...

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    $445.00
  • Natural Channel Shopper Consumer Snapshot Report

    Consumer Snapshot Report: Natural Channel

    $445.00

    What do natural and organic products businesses need to know about Natural Channel Shoppers? What role do they play in the market overall? How can ...

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    $445.00
  • December 2022: Trends Issue

    December 2022: Trends Issue

    $199.00

    The business of trends might best be approached with both data and discernment. Consumer research in an age of cell phones and caller ID is called ...

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    $199.00
  • December 2023: Emerging Markets Issue

    December 2023: Emerging Markets Issue

    $199.00

    The nutrition industry industry is known for lurches and turns, rapid upticks and sudden stalls. Smart leaders in the space have an eye out for wha...

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    $199.00
  • Delivery Format Report 2023

    Delivery Format Report 2023

    $2,495.00

    The Delivery Format Report is the go-to resource for everything you need to know on long lasting trends within the industry. We examine the perform...

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    $2,495.00
  • Executive Overview: 2019 Global Supplement Business Report

    Executive Overview: 2019 Global Supplement Business Report

    $199.00

    The Executive Overview for NBJ's 2019 Global Supplement Business Report includes: 10 pages Easy to read Top Thoughts Expert analysis overview of t...

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    $199.00
  • Executive Overview: 2019 Raw Material Report

    Executive Overview: 2019 Raw Material Report

    $199.00

    The Executive Overview for the 2019 Raw Material Report includes: 5 pages Easy to read Top Thoughts Expert analysis overview of the Raw Material i...

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    $199.00
  • Executive Overview: 2019 Supplement Business Report

    Executive Overview: 2019 Supplement Business Report

    $299.00

    The Executive Overview for our most popular annual report, NBJ's 2019 Supplement Business Report, includes: 11 pages Easy to read Top Thoughts Exp...

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    $299.00