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The industry's most-read report has arrived. Explore the 2023 Supplement Business Report.
The 2023 Supplement Business Report is here

Reports

Trusted reports for product trends and in-depth data and analysis in the nutrition industry; providing direction and strategy for brand leaders.

Download a list of our 2023 reports.

  • Women's Health Special Report [Presale]

    Women's Health Special Report [Presale]

    $2,495.00

    Sales and growth data for women’s general health, pre- and postnatal and menopause NEXT trend data from Natural Product Expo entries elucidating ke...

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    $2,495.00
  • Herbs and Botanicals Report 2023 [Presale]

    Herbs and Botanicals Report 2023 [Presale]

    $2,995.00

    Focuses on herb and botanical sales across categories and conditions Market sizing and growth data for top 50 herbs and botanicals and in-depth bre...

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    $2,995.00
  • Global Supplement Business Report

    Global Supplement Business Report 2023 [Presale]

    $3,995.00

    Focuses on sales and growth of finished product supplements, including category-specific data across 30 countries/regions worldwide Countries and r...

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    $3,995.00
  • Functional Food & Beverage Report

    Functional Food & Beverage Special Report [Presale]

    $1,995.00

    Focuses on functional food and beverage (products with inherent benefits or added ingredients to provide functional benefits, e.g., energy, protein...

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    $1,995.00
  • Trends & Innovations Report 2024

    Trends & Innovations Report 2024

    $495.00

    Discover what trends have staying-power, where the innovation is, and how your competition is positioning themselves with the 2024 Trends & Inn...

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    $495.00
  • Condition Specific Report 2023

    Condition Specific Report 2023

    $4,295.00

    What types of supplements are people buying, and why? Get the Condition Specific Report to study the driving factors behind how categories are perf...

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    $4,295.00
  • Delivery Format Report 2023

    2023 Delivery Format Report

    $2,495.00

    The Delivery Format Report is the go-to resource for everything you need to know on long lasting trends within the industry. We examine the perform...

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    $2,495.00
  • Supplement Business Report 2023

    Supplement Business Report 2023

    $4,495.00

    One of NBJ’s most looked forward to times of the year is the release of our annual Supplement Business Report and the launch for the 2023 update is...

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    $4,495.00
  • Sales Channel Report

    Sales Channel Report

    $2,995.00

    Back for the first time since pre-covid, the 2023 Sales Channel Report goes beyond supplements, covering the entire natural products industry.  In...

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    $2,995.00
  • Sports Nutrition and Weight Management Report 2023

    Sports Nutrition and Weight Management Report 2023

    $3,995.00

    When faced with the uncertainty of the economic climate, the sports nutrition and weight management industry remained resilient throughout the yea...

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    $3,995.00
  • Special Report: Sustainability Marketing

    Special Report: Sustainability Marketing

    $495.00

    When it comes to a brand’s sustainability story, consumers want real talk—transparent, detailed information about what a brand is doing to protect ...

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    $495.00
  • Special Report: Supplement Market Economy Update 2023

    Special Report: Supplement Market Economy Update 2023

    $1,495.00

    The current economic climate is challenging as inflation precedes a likely recession. The most frequent question we’re receiving right now is, How ...

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    $1,495.00
  • Herbs & Botanicals Special Report (2022)

    Herbs & Botanicals Special Report (2022)

    $2,495.00

    Herbs and botanicals sales have once again surpassed the overall supplement industry, with growth at 9.7% and 7.5% respectively in 2021 with simila...

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    $2,495.00
  • Global Supplement Business Report 2022

    Global Supplement Business Report 2022

    $3,995.00

    Understand the dynamics behind which supplements are selling where around the world. Global supplement sales grew 6.7% to $168.96 billion last year...

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    $3,995.00
  • Trends & Innovations

    Trends & Innovations

    $3,495.00

    Understanding consumers and their ever-changing buying patterns can be a difficult process to navigate - that’s where we come in. NEXT and NBJ work...

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    $3,495.00
  • Ways of Eating: Special Report

    Ways of Eating: Special Report

    $1,995.00

    Smart brands are wondering: What motivates eaters in 2022? What key nutritional categories and habits are consumers gravitating toward (or avoiding...

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    $1,995.00
  • Microbiome Report 2022

    Microbiome Report 2022

    $2,495.00

    Dietary supplements focused on the microbiome (pre-, post-, syn- and probiotics) have shown uneven growth in recent years, with probiotics falling ...

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    $2,495.00
  • Collagen Report 2022

    Collagen Report 2022

    $1,995.00

    Collagen’s increasingly ubiquitous presence is a striking visual symbol of how this specialty supplement has gone mainstream. The way this ingredie...

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    $1,995.00
  • Sports Nutrition and Weight Management

    Sports Nutrition & Weight Management Report 2022

    $3,895.00

    In the history of supplements and nutrition, we can’t imagine a more broadly shared comeback than the one we saw in 2021 for the sports nutrition a...

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    $3,895.00
  • Personalized Nutrition Special Report 2022

    Personalized Nutrition Special Report (2022)

    $2,495.00

    Personalized Nutrition is no longer just a category of disruptors wavering between industry takeover and fad status. It's established enough to h...

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    $2,495.00
  • Changing Consumer Special Report

    Changing Consumer Special Report

    $1,995.00

    Are you seeing anecdotal trends in your consumer habits, but haven't been able to back them up with market data? Well, that's where NBJ comes in.  ...

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    $1,995.00
  • Herbs & Botanicals Special Report

    Herbs & Botanicals Special Report

    $1,995.00

    From the hippie aisle to the mainstream – herbs and botanicals sales are growing faster than ever, and this report is a must-have for understanding...

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    $1,995.00
  • 2021 Active Lifestyle Report

    2021 Active Lifestyle Report

    $2,495.00

    NBJ is excited to debut this new Active Lifestyle Report, taking the place of the Sports Nutrition & Weight Management Report. With a shift in ...

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    $2,495.00
  • Hemp Special Report

    Hemp Special Report

    $995.00

    What happened to hemp? The hemp and CBD category has undergone an accelerated maturation process in the past year, and it's easy to point the fing...

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    $995.00